Kentucky Hospital Association
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Webinar: Strategy or Just Surviving?
Tuesday, January 30, 2024, 2:00 PM - 3:00 PM EDT
Category: Events

It’s easy to get lost in day-to-day demands. Over time, this stalls organizational progress. “Being strategic” is easy to say, but how well do you understand strategy and how strategy either creates or destroys value? This session provides an introductory framework to recognize an organization’s strategic readiness, elements of a successful strategy, when to change strategy and steps to design future strategy.

Objectives

  • Describe a definition of health care strategy versus survival
  • Discuss how to recognize when it’s time to reevaluate strategy
  • Identify steps to design future strategy
  • Outline methods of assessing strategic readiness in health care organizations

Audience
C-Suite, health care leaders, hospital trustees

Speaker
Doug Morse is a former rural hospital CEO, network system executive and lifelong rural health care zealot. He knows small hospitals and clinics are the engines that drive communities’ ways of life. Today, he helps leaders and boards achieve exceptional scorecards and strong community support through nimble strategic planning, operational improvements and leadership training. The author of “You Got This: How to Make Big Decisions at Small Hospitals,” Moore was twice recognized as a college faculty teacher of the year. He also was recognized with the 2005 Iowa Hospital Association Young Executive Achievement Award.

KHA is partnering with the Iowa Hospital Association to provide this webinar. Please contact Tammy Wells for more information.